Tote Cookies Policy
We use cookies and similar technologies to make Tote work properly, to keep your account secure, and to give you a smoother experience whenever you visit tote.co.uk or use the Tote app. This Cookies Policy explains what cookies are, how we use them across our website, our sportsbook, our Tote casino, and our live casino, and how you can manage your preferences. By continuing to browse our site or use the Tote app, you agree to our use of cookies as described below, unless you choose to adjust your settings.
What Are Cookies?
Cookies are small text files that are placed on your device when you visit a website. They allow us to recognise your browser, remember your preferences, and understand how you interact with our services. We use cookies for a variety of purposes, including keeping you logged in during a tote login session, remembering your language settings, and helping us improve tote betting and tote casino features based on how our site is used.
How We Use Cookies
We rely on cookies to support core functions of our site and app, including account management, security checks, and personalisation of your experience. When you complete tote register steps to open a new account, cookies help us verify your details and keep your session secure. Cookies also allow us to remember items in your bet slip, display relevant tote jackpot updates, and ensure that tote casino login sessions remain active as you move between pages.
Types of Cookies We Use
- Essential cookies - we use these to operate our website and app, process a tote bet, manage tote deposit and tote withdrawal transactions, and maintain account security. Without these cookies, core features of our services would not function correctly.
- Performance and analytics cookies - we use these to understand how customers use tote casino online, which pages are most popular, and where we can improve navigation across our sportsbook and tote casino slots sections.
- Functionality cookies - these remember your preferences, such as your chosen odds format, favourite tote slots, or settings you have applied within the Tote app.
- Targeting and advertising cookies - we use these to deliver relevant offers, including a tote promo code or a tote bonus code, and to measure the performance of our marketing campaigns across sports and racing content.
- Third-party cookies - some of our game providers and analytics partners place their own cookies when you access tote live casino games or specific promotions, subject to their own privacy practices.
Cookies and Our Products
We use cookies across every part of our platform, including our racing pools, sportsbook, and casino products. When you browse our range of games, cookies help us remember your progress and preferences, whether you are exploring tote casino bonus offers, checking eligibility for a tote no deposit bonus or tote casino no deposit bonus, or claiming tote free spins as part of a qualifying promotion. Cookies also support our loyalty features, such as Reel Rewards, by helping us track weekly play and ensure rewards are credited to the correct account.
Within our sports and racing sections, cookies help us display relevant markets, remember recently viewed races, and support features like Bet Builder and price boosts. For our tote sports casino offering, cookies allow us to keep your session synchronised between desktop, mobile, and our iOS and Android apps, so you can move seamlessly from placing a wager to spinning our tote casino slots without losing your place.
Managing Your Cookie Preferences
You can control and manage cookies through your browser settings at any time. Most browsers allow you to block or delete cookies, or to receive a notification before a cookie is stored on your device. Please note that if you disable essential cookies, certain features of our website or app may not work correctly, including your ability to complete a tote login, place a tote bet, or process a tote deposit or tote withdrawal.
- You may adjust cookie settings directly within your browser preferences.
- You may use our cookie consent banner, where available, to accept or reject non-essential cookies.
- You may clear existing cookies from your device at any time through your browser's privacy tools.
- You may contact our customer care team if you have questions about how cookies affect your account or gameplay.
Cookies on Mobile and the Tote App
When you use the Tote app on iOS or Android, we may use similar technologies to cookies, such as device identifiers and local storage, to remember your login status, deliver relevant promotions, and support features like live streaming of races for logged-in account holders. These technologies work in a similar way to browser cookies and are covered by this policy.
Third-Party Content and Cookies
Some pages and games on our platform include content or widgets supplied by our gaming partners, including providers behind our live dealer tables and selected slot titles. These third parties may set their own cookies when you interact with their content, for example while playing in our tote live casino or engaging with Game Chat features on selected titles. We do not control these third-party cookies directly, and we recommend reviewing the relevant provider's own cookie or privacy information where available.
Changes to This Cookies Policy
We may update this Cookies Policy from time to time to reflect changes in technology, regulation, or the way we operate our services. Where we make material changes, we will take reasonable steps to notify you, such as displaying a notice on our website or within the Tote app. We encourage you to review this page periodically so that you remain informed about how we use cookies.
Contact Us
If you have any questions about this Cookies Policy or how we use cookies across our website, our sportsbook, or our casino products, please contact our customer care team by email at customercare@tote.co.uk, by phone on 0800 032 8188 in the UK or 1800 238 669 in Ireland, or by post to Customer Care, Waterside House, Waterside Drive, Wigan, WN3 5AZ. Our support team is available to help with questions relating to your account, our cookie practices, or general use of our services.
Content updated: September 16, 2026